Stephen Curry, known not just for his prowess on the basketball court but also for his unwavering support for women’s empowerment, recently made headlines once again with his latest move in championing gender equality. As part of his ongoing efforts during Women Empowerment Month, Curry unveiled his latest endeavor – a collaboration with rising basketball star MiLaysia Fulwiley, marking the second women empowerment move under his $3.11 billion brand.
The Curry family has long been an advocate for strong women, with Curry himself often expressing his belief in challenging societal norms and advocating for equal opportunities for women. His commitment to this cause goes beyond mere words, as evidenced by his actions and initiatives that resonate deeply with fans worldwide.
Steph Curry warming up in some pink shoes during Women’s Empowerment Month. pic.twitter.com/Re6X7HMlHJ
— Kerith Burke (@KerithBurke) March 19, 2024
One of Curry’s notable gestures towards women’s empowerment was his response to a young fan’s plea for more inclusive sizing in his signature shoes. Back in 2018, nine-year-old Riley Morrison raised awareness about the lack of girls’ sizes in Curry’s shoe line. In a heartfelt response, Curry not only acknowledged Riley’s concerns but also took swift action to rectify the issue, ensuring that his sneakers were available in unisex sizes accessible to all.
This dedication to inclusivity and empowerment continued in subsequent years, with Curry collaborating with Riley on designing special edition sneakers for International Women’s Day. These sneakers not only celebrated women’s achievements but also served as a reminder of the ongoing fight for gender equality, with empowering messages incorporated into their design.
In his latest move, Curry expanded his commitment to women’s empowerment by signing MiLaysia Fulwiley, a standout talent from USC, to his Curry Brand. Fulwiley’s remarkable performance in the NCAA, culminating in her being named the SEC Tournament MVP, caught Curry’s attention, leading to a groundbreaking NIL deal that further underscores his support for female athletes.
Curry’s partnership with Fulwiley represents a significant step forward in promoting women’s representation and opportunities in sports, sending a powerful message about the importance of inclusivity and equal recognition for female athletes. By leveraging his platform and brand influence, Curry continues to inspire and uplift women in sports and beyond.
As Curry’s legacy in advocating for women’s empowerment grows, his impact transcends the basketball court, leaving a lasting imprint on the world of sports and society as a whole. Through his actions and collaborations, he reinforces the message that everyone, regardless of gender, deserves equal opportunities and recognition for their talents and contributions.
